Understanding who your users are and how they use your product are critical to developing successful online products.
I’m skilled in a number of research techniques including; interviews, questionnaires, focus groups, usability testing and analysing web metrics.
I’m also good at hunting down existing data that a business may have. It’s often the case that there is a lot of data scattered around an organisation that can provide significant insights into user behaviour, it’s just that there hasn’t been the resource or expertise to pull it all together.
From this research, I typically develop user personas but this depends on the needs of the project.
I don’t believe in knocking out a standard set of UX deliverables for each project. Personas, scenarios, experience maps - what ever the research output - if it cannot help the project team make design decisions than it is a waste of time.