My name is Andrew Barsoum. For over twelve years I have been helping a wide range of businesses develop better services. Sectors I’ve worked in include government, automotive, publishing and financial services.

I use my skills in business analysis, user research and service design to rethink how services can be delivered. I then help organisations test these ideas and validate them with real user feedback.

I like my work because it gives me exposure to all sorts of organisations and I get to meet lots of interesting people and learn what they do. Each project helps me understand the world a little bit better.
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